Software Development Company | iPlexSoft

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Empowering your business with an array of personalized services designed for future growth.

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Digital Marketing & Branding

Helping a Family Medicine Practice Double its New Patients

Our journey involves delving into the depths of a prominent Family Medicine Practice’s website, uncovering improvement potential.

Keen to Contribute to a Project with Similar Goals?

Expertise:

Outcome:

Highlights:

Over View

The Medical Practice wanted to increase its visibility online. They needed a complete plan for digital marketing that covered everything, including the latest and best methods for getting noticed on search engines (SEO). We made an easy-to-use website, improving their online profiles, adding online booking to their system, sharing patient reviews, and making referrals smoother.

After extensive research and working we noticed positive changes: more people visited the website and an increased number of new patients. We improved the website by  making it better for users and search engines. We used insights from performance reports to guide our actions, ran a thorough SEO check, and boosted the online presence through social media.

Our Process

Simplicore made the clinic’s website better. Worked on making it show up more online, got more people to visit, and made more people interact on the site.

Keyword Research

Approach was about figuring out the important words that people in your area use when searching for services like yours. We used a successful keyword plan as one that brings more customers to your business for that specific service.

Platforms:

Just like a medical procedure doesn’t start without a plan, the SEO approach was the same.  Analyzed the practice, talked about goals, and looked at the local market and competition. Follow a personalized plan to outshine your competitors in Google search rankings.

Highlights:

Personally reviewed the campaign’s progress regularly. Our ultimate concern was that the customer was satisfied with the business our campaigns brought in for you.

Our Process

Research:

Product:

Engineering:

Tools Deployed

Amazon EKS for container orchestration Amazon RDS for reliable database services AWS CloudWatch for comprehensive log monitoring Amazon EC2 instances for hosting DEV and QA application containers AWS CodePipeline for automated deployment workflows

Results

By investing in our services, practice saw actual improvements that benefited the business. Recognizing the intense competition in your field, we understood the practice’s need to stand out in search results when potential patients were looking for medical professionals. That’s why we concentrated on both on-page and off-page optimization to boost the rankings, attract more leads to the website, and raise conversion rates. This resulted in a significant number of more patients coming through the doors.